Content Guru has been listed as a G-Cloud 8 (G8) Software-as-a-Service provider for its suite of storm communications, payment and management services. G8 services became available on the Digital Marketplace on 1‘st August, providing an update to the previous iteration, G-Cloud 7, which went live in December 2015.
G-Cloud is a Crown Commercial Service (CCS) initiative to encourage public sector adoption of cloud services by connecting government organisations with providers of all sizes in a secure and open environment. The CCS acts on behalf of the Crown in order to drive savings for the taxpayer and improve the quality of commercial and procurement activity across both local and central government.
In order to qualify for inclusion in G8, organisations need to prove that they are a suitable and secure potential partner for government technology projects. They must also be prepared to list the capabilities of their products, along with indicative pricing. As a result, G8 provides public sector bodies with an open, secure and transparent digital marketplace in which to search for cloud solutions.
At the same time, it provides a boost to businesses that are able to pass the checks required to qualify for G8 status. Crown Commercial Service suppliers are given an opportunity to advertise their services to a wide range of interested public sector bodies in a competitive environment.
Since it became available in 2012, UK government organisations have placed over £1.33 billion worth of orders before VAT through the service. This has provided a boost for UK businesses like Content Guru, with 62% of orders by volume being placed with small- to medium-sized organisations.