“Where Pass London” to Help Visitors Travel Around London

In a real demonstration of combining expert travel knowledge and Fintech capability, MVP and Contis have developed the Visa “Where Pass London” a one-stop solution for visitors to London, delivering a comprehensive solution to travel on Transport for London, booking major attractions and gaining competitive FX rates on spending, through a single web and card solution.

Unlike any other product on the market, Where Pass London allows visitors to enjoy the best of the city without having to carry multiple tickets and debit cards. By pre-loading spending money, travel and attractions onto their account, visitors make a one-time payment in their own currency and can use the Where Pass as a UK-issued Visa debit card, without incurring any FX or POS transaction charges whilst in the UK. Whether it’s a journey along the River Thames or a quick stop for coffee, Where Pass London keeps everything in one place and puts the traveller in control.

The solution is based upon each in-bound traveller requesting a Visa “Where Pass London” for each family member, which will allows them to travel on public transport using its contactless payments capability, advance purchase attractions at competitive prices and then settle their local purchases by loading UK spending money on to the card, using their domestic bank card, paying in their local currency, receiving competitive FX rates designed to make their spending money go further.

Sarah Clegg, Business Development and Marketing Director Where Pass London said “We are absolutely delighted to launch Where Pass London. We know that London can be a daunting place for visitors and we believe this card has the power to transform how travellers book and enjoy their time in the capital. The three-in-one combination of travel, discounted attractions and spending money gives the user complete control and makes life that little bit easier. Not only is this the first product of its kind, the curated list of premium attractions, discounts and queue jumping access is second to none.”

Jennifer Dardis, UK Trade Director for Merlin Entertainments, the largest entertainments company operating in Europe commented: “Where Pass London is a hugely compelling proposition, with its integrated ‘one-stop shop’ formula set to make a big impact on the user experience as well as our business. It encourages visitors to plan ahead, enabling businesses like ours to forecast more efficiently and gain a better insight into the type of people coming here.”

Kevin Jenkins, Managing Director UK and Ireland, Visa Europe said: “Where Pass London makes lives easier for visitors, enabling them to take advantage of the great contactless payment network throughout the city, including the Tube, taxis, buses and the Clipper as well as restaurants and shops. When travellers don’t have to worry about carrying and keeping track of cash, they have a better experience knowing that their card is accepted and will work wherever they want to go.”

Peter Cox Executive Chairman of Contis Group Ltd said: “Where Pass London” is a true example of how flexible Fintech companies like Contis, who have the licenses to issue, process and manage complex payments solutions, can change the dynamics of payments and e-commerce with market-leading companies like MVP, to deliver real impact, making life easier for travellers, retailers and the UK’s major attractions, whilst removing the stresses associated with planning a holiday abroad.”

Author: Dylan Jones

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