Pub Payments, an Australian based alternative payments and promotional start-up, has commenced the national rollout of its free terminal network into thousands of licensed venues in every state of Australia.
“Pub Payments Terminal Welcome Packs” are provided at zero cost to be used by participating venues to allow the redemption of promotional voucher codes for offers to customers to receive free or discounted beers, wine, spirits and food, sent out by Promotional Partner brands.
Pub Payments has attracted interest from a number of prominent Australian beer, wine and spirit brands to enable them to offer promotions on-premise to simplify the consumer experience when engaging with these brands.
Some of the most recognisable beer brands in Australia, including but not limited to XXXX, Tooheys, Hahn and James Squire and more will promote their brands through the Pub Payments network throughout their respective venues in the coming months.
Other well-known beer brands, plus wine and spirit products will also be able to utilise Pub Payments in venues that have signed up and activated their free terminals.
As a multi-use device, the Pub Payments Terminal also allows the same venues to generate an immediate revenue stream from existing customers by offering for sale a variety of prepaid products: mobile phone top-up vouchers for telcos like Vodafone and Optus, international mobile providers such as Lycamobile and Lebara, calling cards and prepaid internet services from operators like Virgin andDodo through to prepaid gaming credit for use on services like Xbox, as well as many other digital products and services.
The prepaid market in Australia is worth in excess of AUD3 billion annually, with many people opting to choose prepaid over post-paid contracts for their mobile, internet and entertainment needs to help them keep on top of their personal expenses and now our Participating Pub Payments Venues can generate revenue from selling these products to their customers.
The Pub Payments Terminals are a multi-use device that runs across its own proprietary network, connected into host systems that are managed by global prepaid services company epay a subsidiary of US based Euronet Worldwide Inc. Euronet Worldwide is a global provider of electronic payment services and offers automated teller machines, point of sale services, credit/debit card services, and other electronic financial services.